“Smart TV’s are brilliant so why wouldn’t we look to make things more accessible?” he says.

The lack of support for Android TV and PlayStation 4 is notable at this stage, but Hindhaugh says it will work to bring the large screen app to more devices in the near future. Unlike the full fat bundle available on mobile devices, many features are missing such as on demand content, the enhanced player with additional match information and 360-degree highlights.” “But this very much feels like a skinny bundle. “This is a long overdue move that brings BT Sport to more devices and screens and is great for sports fans who want to watch on the big screen,” adds Paolo Pescatore, an independent technology and telecoms analyst.

The broadcaster wanted to make the app available in time for the second round of Champions League matches next week and will add on-demand content in time for next season.

The apps are available from today but can only access the linear versions of the BT Sport channels. Hindhaugh says the apps have been designed with simplicity in mind, with users able to access the desired content in as few steps as possible. “I want to be immersed in that experience, so the makes sense … These big screen apps are 50fps and 1080p … the picture quality is really good “Nearly 15-20% of all our audiences watch our live soccer on their mobile this is about making more accessible on multiple screens in your house and on the biggest screen available. “It’s important to understand how our audience is changing,” BT Sport Chief Operating Officer Jamie Hindhaugh tells me. BT produces many events in 4K, including Premier League and UEFA Champions League soccer. At present, BT Sport 4K UHD had only been available on BT TV, meaning many more customers will be able to access the best possible picture quality. Crucially, the applications will support 4K Ultra-High Definition (UHD) in the near future.

Bt sport online app how many devices